WordTheory

WordTheory. is a phrase that means, to say things that are worth saying in a meaningful way. Words are still the primary medium humanity uses to express itself, the words on our products seek to bring awareness to that reality in a unique, artistic and thought provoking way. Every word placed on our products is the unique and limited expression of an artist with a very intentional purpose. The product is NOT the MATERIAL the words or the designs are printed on, since it will eventually return to the dust, THE product is the WORD and the THEORY it creates in the mind, THAT is more than a product, that is a way of life. It is time to rediscover our purpose. Our mission is to bring awareness to the reality that TIME is the most LIMITED and therefore the most VALUABLE resource we possess. The SYMBOL of two triangles, with one inverted above the other, represents an HOURGLASS shape. It is rudimentary, simple and profound just like our mission. When you see this symbol, remember that time is only worth what you're willing to spend it doing.